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‘Heeb’ Goes Online-Only

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As was first rumored nearly nine months ago, Heeb, the irreverent (you have to use that adjective) Jewish magazine, announced that it is going online-only. (The cover of its final issue depicted a post-apocalyptic landscape: Prophesy, anyone?) Rumor had had it that the magazine was spending lots of money, and that it continued to do so even after the recession hit.

“We believe that in a world in which Jewish periodicals outdo themselves in attempting to highlight just how endangered Jews are,” writes editor and publisher Joshua Neuman, “there should be one Jewish media outlet that actually makes its readers smile. So whether online, or in print, we like to think that we can all still have a little fun—and don’t worry, Ahmadinejad will still be waiting when we’re done.”

So, Heeb, welcome to the world of online-only Jewish journalism. We think you’ll enjoy it.

So Much for Controlling the Media [Heeb]
Earlier: Is ‘Heeb’ On Its Way Out?

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Tablet is committed to bringing you the best, smartest, most enlightening and entertaining reporting and writing on Jewish life, all free of charge. We take pride in our community of readers, and are thrilled that you choose to engage with us in a way that is both thoughtful and thought-provoking. But the Internet, for all of its wonders, poses challenges to civilized and constructive discussion, allowing vocal—and, often, anonymous—minorities to drag it down with invective (and worse). Starting today, then, we are asking people who'd like to post comments on the site to pay a nominal fee—less a paywall than a gesture of your own commitment to the cause of great conversation. All proceeds go to helping us bring you the ambitious journalism that brought you here in the first place.

Readers can still interact with us free of charge via Facebook, Twitter, and our other social media channels, or write to us at Each week, we’ll select the best letters and publish them in a new letters to the editor feature on the Scroll.

We hope this new largely symbolic measure will help us create a more pleasant and cultivated environment for all of our readers, and, as always, we thank you deeply for your support.

After the Roseanne Barr “Hitler/Cookie” incident: even an online presence is too much.


Seriously, baking gingerbread men in a oven, wearing a Nazi uniform. I wondered what that meant! Heeb is a disgrace of magazine, I’m glad its print edition is gone. Hopefully their online presence will fade away quickly too.

HEEB? Gosh. Is that still around? I thought they stopped publishing years ago.

Ability is what you’re capable of doing. Motivation determines what you do. Attitude determines how well you do it.


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‘Heeb’ Goes Online-Only

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